Chapter 45: Chapter 44: It’s called art.
In order to sell the Legend of Zeldo in Maldea, we need to attract a new demographic.
I decided to take the software and go to the magic tools store.
On the outskirts of town.
In a building with an old-fashioned atmosphere, a sign saying "Melona Magic Tools" hangs.
"Excuse me, I have a new product to introduce."
I knocked on the wooden door, and an old witch-like woman wearing a triangular hat answered it.
"Are you salesman from a witchcraft company? I don't need hard to sell product."
The store manager waved her hand in annoyance.
But leaving this place is not a good business practice.
"No, it's a magical and interesting game. Please try it for yourself."
"A game? Is it a game board or something? We don't sell toys."
"No, it's artistic tools. Look at it."
"Hmm? What's this? It's like a painting."
When I showed the screen where the magnificent scenery was playing, the manager's expresion changed.
"Yes. There is a man in this picture. You can move him around, and he can travel through the picture."
"Oh, .... That's quite an interesting magic tools. The pictures are beautiful."
The manager looks at the screen.
Apparently, she was interested.
"There's a mountain in the background that you can see here. You can go to this mountain. You can glide through the sky, climb walls, stop time, and more. You can do all kinds of things."
I cut down a tree and dropped it into the river.
The log floated on the surface of the water, and I walked across the river on it.
There are so many ingenious ways to get around in this game.
The manager of the store was looking at it intently.
"Hmm, this is a well-made magic tool. It looks great. How much for one?"
"The purchase price of the device along with this software is 400 bells. We recommend selling it for 500 bells. 80 bells only for the software."
"Hmm, that's surprisingly cheap. .... I'd like to think about it for a bit before I place an order, but who do I contact?"
The price of magic tools sold in magic specialty stores is basically high.
If you look at the products in this store, you'll see that all of the magic tools are priced at more than 1000 bells.
If you look at it from that point of view, Switz's price must be quite cheap.
I was given a much more positive response than when I came to the magic tools store before.
"My name is Lina Marderita from Gallerina, and I'm always happy to help."
I left my contact information and left the store.
Then I went to various stores.
Of course, I also went to the department store where I had been strongly rejected before.
"You know. I'm telling you, we don't need toys. This isn't the place to sell entertainment items in the first place."
The sales floor manager tries to shove me off with a stern face.
But I bite the bullet.
"This time, it's not just entertainment. It's also a tool that allows you to travel through the beautiful world of painting!"
I no longer used the name 'game'.
They associate the word "game" with an image that has nothing to do with their business.
Then it's better not to use it.
In the old days, Nikkendo also used his ingenuity to sell Famicom to the US.
The time was the mid-1980s.
In the U.S., the mainstream ATARU game consoles were no longer selling, and the game market was in a severe downturn.
Naturally, retailers would not accept a new game console at such a time.
That's why the US branch of Nikkendo marketed the Famicom as an entertainment platform rather than a game console.
In other words, as long as it sells, that's all that matters.
"Traveling through the world of painting, you say?"
Apparently, my presentation had caught his attention.
The person in charge, who hadn't even looked at me earlier, was looking at Switz.
"Yes, you can play it this way…"
I showed him how to play Zeldo on the spot and launched a marketing offensive.
As the main character glided through the sky, the beautiful green scenery changed.
The person in charge groaned at the sight of the image.
"Hmm. I see, this may be a rare type of art appreciation. But what is this imp holding a stick?"
The man lifted his glasses and pointed to the goblin in the game.
"These are the creatures of this world. There are animals that just run away, and there are demons that are hostile. You can watch them from afar, or ignore them. If they get in your way, you can kill them. That's what traveling the world is all about, isn't it?"
"I see. Realism. …"
As I explained, the person in charge began to worry, raising his glasses quickly.
I wonder what realism is.
Well, whatever he think is convenient for me, I guess.
"What is the meaning of this 'Legend of Zeldo'?"
This time, the person in charge was curious about the title.
I'd like to tell him the behind of the story, but it's my duty as a salesperson to answer in a reasonable manner.
"The meaning of the title is withheld at the beginning of the story. You may reveal it, or you may not and travel freely."
"I see, that could be fun as well."
The person in charge put his hand on his chin as if he were not at all satisfied.
Zeldo is the name of the princess that the main character ..., which the player controls, rescues.
Is it the legend of the man who rescues Princess Zeldo, or is it a series of legend centered on Princess Zeldo?
I'm not sure about that, but it's safe to say that once you clear the game, you'll feel like you know what it's all about.
TLN: I used to think the MC, the elf like man name is Zelda.
After all, the Maldaeans are tolerant of business as long as they are interested.
In the end, the person in charge ordered five sets of Zeld and Switz.
It was a great leap forward from zero.
This is how I continued my marketing efforts to retailers.
When I returned to Garelina's office in the evening, everyone looked very tired.
"I'm exhausted. I've been on the job all day."
"I can't do it anymore."
Sania and Mesora were slumped in their seats.
"Yeah. But we' re finally getting orders from a different type of store."
Galena shows us the list of orders.
A supermarket, a magic tools store, a furniture store, a department store. Device stores.
What a surprise, there was even an order from an inn.
"It seems that the artistry of Zeldo has attracted the adults."
Sania-san nodded at my words.
"They said the backgrounds were relatively realistic and that it was like moving through a painting."
"They also thought the dungeons were fun to solve."
Mesora also seemed to be feeling the effects of her first business trip.
"There are only ten days left until the launch. Let's do our best."
We continued to promote and get orders.
As a result, we have successfully shipped 4,000 units of Zeldo to retailers during the pre-order phase.
Now we just have to wait for the release date.
I took a day off and decided to relax at my parents' house for the first time in a while.
My mother's specialty store in the back of the house already had a display of Zeld promotional items.
Since it was not yet on sale, it had a large sign that said, "Now accepting reservations!".
"Look at that, Lina. It's cool."
My mother shows me a poster of Zeldo on the wall of the store.
This store looks so stylish, doesn't it?
"Yeah, I think it's good."
"Ehehe, it's my store."
My mother looked very happy.
We don't have a lot of customers yet, but children come to play the test machines every day.
"You know, Mom's store is profitable."
Mom smiles proudly.
"Really?"
"Yes. Because we don't have to pay for the space, and we sell little by little. If we subtract the purchase price from the sales, it make almost all the profit."
Normally, she mainly does housework, but when guests come, she takes care of them.
Mom enjoys it because she can do it comfortably and make money.
"Umm, I wonder if I can put it up for sale."
When I tried to say so, my mother tilted her head.
"Do you have something to sell?"
"Yes. I'm trying to sell music data from Earth."
I pulled out a few CDs from the bag I had brought with me.
Beethoven, Mozart, Schubert, and some soundtracks that Nikkendo had given me.
However, there were only a few items.
"Then, I'll put it in my mom's shop. I have few products."
With that, Mom displayed the CD player in the extra space on her right hand side.
When we actually sell them to customers, we won't be selling CDs, but data through a magical device.
Well, only if there are people who want to buy them…
After that, I played some music and introduced Mom to the music of Earth.
"Hmm. I like this Mozart. It's so gorgeous and elegant."
"It is."
My mother seemed to like Mozart's "The Marriage of Figaro".
She closed her eyes and listened to the orchestra happily.
"I'll put this in my store. It's easier for people to see."
And so, the music of the earth began to flow in the Malderita specialty store.
I hope the people of Maldea can hear some of it.
Well, the relaxing holiday is soon over.
Finally, the release date of Zeldo is coming.