Pampered By All In Different Planes

Chapter 105: Chapter 105: After Raising a Child and Getting Rich in That Era, the Delicate Beauty Was Spoiled Rotten 25

After Li Meihua obtained the business license a few days ago, she, her daughter, and the two kids back from school, Zhishu and Zhixiao, all buckled down and quickly arranged the store into the state Su Zhiruan had envisioned.

She devised several grand opening promotional events to attract customers.

Pricing also needed adjustment, as this was after all a small town. What she needed to do now was not to compete with the fast-food pricing in big cities but to operate it as a snack shop. This year, the price of chicken was low, and if she wanted to attract customers, she had to rely on thin margins and high volume. With reasonable prices, she could initially catch the eye of customers.

A few days before the opening, Su Zhiruan hired people to write promotional flyers, spending altogether ten yuan to get five hundred handouts. In this era, printers were not widespread, and even if they were, the cost was prohibitive. Hiring people for this writing work was a common way for them to supplement their income.

After setting the opening date, Su Zhiruan set about having the flyers distributed and hired people to advertise in crowded areas.

The shopfront, although not large, saw a good flow of pedestrians. No matter what they were buying, they would always see her store.

“Ruanruan, is your shop about to open? We’ll all come to support you then,” said the kindly-looking vegetable-selling aunt on the left of the shop. Seeing Su Zhiruan coming in and out, and finally having a moment to rest, she handed Su Zhiruan a cup of water. Watching her tip her head to drink, she smiled warmly, “I don’t even know what you’ve prepared in there; it’s so mysterious. Every day, we can only smell a variety of delicious scents.”

“Oh my, since girl Ruanruan has stayed here, we, as neighbors, will be spending a lot of time together in the future. Are you worried you won’t be able to partake in our meals?” The old grandpa next door, who sold handicrafts, didn’t do too well in business, and his only grandson had gone to other places. Now, he was here alone. Previously, there had been no one to keep him company, but now Su Zhiruan had moved in.

Su Zhiruan was friendly and easy to get along with. Since her arrival, she soon became liked by many of the neighbors, especially the elderly.

“Uncle and Auntie, it’s a secret for now! When we open, I will bring you the largest portions, guaranteeing you’ll want more after you’ve tried it!” Su Zhiruan smiled amiably.

The surrounding neighbors all agreed and nobody asked to take a look right now.

After all, a few days before, when the widow and her company came to cause trouble, everyone heard everything loud and clear.

Su Zhiruan was also cautious. Before the opening, she did not plan to expose her menu.

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Su Caixia and the others were certainly harboring ill intentions, and they might cause trouble. If an actual disturbance occurred, it would definitely affect business, so she had to maintain thousands of cautions at this time.

*

Time flew by in just a few days.

Su Zhiruan’s fried chicken shop officially opened.

On the opening day, the sound of gongs and drums filled the air, and the atmosphere was lively. Su Zhiruan prepared many tasting events at the door.

“Ladies and gentlemen, today is the grand opening of our town’s first fried chicken shop. On this auspicious day, we welcome everyone to the fried chicken shop.”

“We have prepared lots of activities to ensure everyone eats happily and has a fun time,” Su Zhiruan stood on a raised platform to introduce the main activities of the day.

People had never seen this kind of shop before. Some were purely curious, while others came for the raffle.

“I heard that the grand prize of this event is actually a television set!” someone whispered in the crowd.

“What? A television set? That’s pretty extravagant. Their prices are already low, and by spending a little money, you could possibly get a TV, which is such a great deal!”

“Indeed, indeed, we’re going to eat lunch anyway. We can have a full meal, enter a raffle, and there are those membership cards too. This all seems very interesting!”

…

Su Zhiruan continued the tactic she had employed for the clothing store, selling the chicken in limited time and limited quantities, without preparing an overabundance of ingredients. She ensured the freshness of the ingredients to the greatest extent, reasoning that if she prepared too much, the chicken might spoil.

Driven by their curiosity, many people were eager to try the fried chicken for themselves.

The first man to snatch up a purchase took the fried chicken from Li Meihua’s hands, eyeing the golden color and savoring the aroma until he couldn’t help but swallow his saliva.

It was a combo meal, with the chicken cut into pieces, golden brown and wrapped in crispy breadcrumbs – just the sight of it was mouthwatering, fresh out of the oven and placed on a tray.

Next to it were two round objects, which were said to be called egg tarts, and there was a small cup of a drink, a bowl of crispy fried chicken rice topped with half an egg, and a steamed bun filled with vegetables and meat, rumored to be called a Hamburger.

The man had just carried it out when the queued crowd hurried over to get a look.

“What’s this?” a young woman asked, eyeing the egg tarts with significant interest – particularly struck by the two round objects.

“I’m not sure,” the man shook his head, “the boss said they’re called egg tarts? They sound like they’re made with eggs. Don’t worry, everyone will have a chance to get one!”

“Try it, see what it tastes like?” an older man couldn’t contain himself. He rubbed his hands together, pointing at the egg tart. “Just taste this one!”

The man holding the plate, under the curious gaze of everyone around, set the plate aside and picked up one of the round objects. The small egg tart was even steaming, looking temptingly delicious in his hand.

He took a bite, and instantly, his eyes told a different story!

“How is it?”

“Well, say something!”

The crowd, noticing the change in his expression, also felt intrigued and their curiosity intensified.

Only then did the man slowly articulate, his voice filled with surprise, “Delicious!!”

This little thing, bearing the word ‘egg’ in its name, tasted nothing like chicken eggs upon the first bite. Rather, it was a sweet, soft silkiness enveloping the tongue, the smoothness of egg, the milky fragrance of cream, and a sweet flavor to top it off.

“Go buy one quickly!” The man, holding his tray, dashed off as swiftly as if fearing others might snatch away his meal.

After he left, a steady stream of customers came out, each holding a different fried chicken combo, their faces alight with delighted surprise.

Su Zhiruan had set a reasonable price and, to promote the grand opening, she focused on a strategy of slim profits but high turnover. It was only the first day, and she had satisfied everyone’s curiosity while bundling these new food items in a combo to encourage even those who were reluctant to try unfamiliar foods to give them a chance.

Her publicity efforts prior to the opening were on point, and now the place was bustling with excitement.

In the shadows,

The widow and Su Caixia had been waiting for quite some time already.

“Proceed with the plan when the time comes.”