Rebirth 2003: Dominate the Tech World

“Wan’er, go and call the financial director Su Qing and the human resources director Zhao Man.”

Because the establishment of this game project involves budget and personnel recruitment, Ye Yunzhou thinks Su Qing and Zhao Man should also participate.

As for the company’s marketing director and vice president Xu Lei, he has gone on a business trip to Europe and is not in the company for the time being.

After a while, Su Qing and Zhao Man followed Shangguan Wan’er into the conference room. After the three of them sat down, the meeting continued.

“Okay, let’s continue the meeting.”

“Well, let me introduce the first game first. I call this game “Hot Blood Jianghu”, which is a PC online game.”

Seeing that everyone was listening carefully, Ye Yunzhou continued: “I have already planned this game, you can distribute it to take a look.”

Ye Yunzhou has arranged for someone to print out the plan, and the plans for the three games are all on his desk.

After Ye Yunzhou finished speaking, Shangguan Wan’er immediately distributed the game plan to everyone.

After Lu Ming got the plan, he began to look at it carefully.

1. Game Overview

Game Name: Hot Blooded Jianghu

Game Type: 3D MMORPG (Massive Multiplayer Online Role Playing Game)

Target Audience: Teenagers and Adults Who Like Martial Arts Themes

Core Selling Points:

Based on the classic comic book of the same name

Unique Q-version style

Rich role-playing elements and social interaction experience.

2. Story Background

World View: A world full of martial arts atmosphere, including multiple regions, such as mountains, grasslands, logging sites, ruins, etc.

Plot: The character played by the player grows up in a world full of adventures, explores and participates in the story of competing for the eight great treasures of the martial arts world.

3. Role Setting

Player Role:

Profession: Swordsman, Swordsman, Archer, Gunman, Doctor, etc.

Appearance Customization: Allows players to customize the appearance characteristics of the character.

Growth System: Improve ability values ​​by upgrading, completing tasks, etc.

NPC Roles: Important NPCs include quest givers, shop owners, masters, etc., as well as characters related to the story.

Monsters: Design monsters of different levels and types for battles and challenges.

4. Core gameplay

Quest system:

Main quests: Guide players through the main storyline of the game.

Side quests: Provide additional stories and rewards.

Daily quests: Daily repeatable quests to encourage players to log in to the game continuously.

Combat system:

PvE: Players fight monsters or other NPCs.

PvP: Battles between players, including duels and battlefields.

Skills: Each profession has a unique skill tree.

Equipment enhancement: Allows players to improve equipment performance through synthesis and enhancement.

Economic system:

Currency: Gold coins as basic currency, ingots as advanced currency.

Trading market: Players can buy and sell items.

Item crafting: Players can make equipment by collecting materials.

Social functions:

Teaming: Players can team up to complete tasks or dungeons.

Guild: Players can join or create guilds to participate in activities together.

Social interaction: Chat, expression actions and other functions.

5. Technical requirements

Engine selection: Use the 3D game engine “Aurora Forge” of Hahayou Studio.

Platform support: PC platform.

Network architecture: Use a stable server architecture to ensure data synchronization and security.

6. Art style

Screen style: Q version cartoon style, bright colors, visually giving people a fresh and bright feeling.

UI design: Simple and intuitive operation interface, easy for players to understand.

Animation effect: Smooth motion capture technology and special effects to enhance the combat experience.

7. Marketing strategy

Promotion method: Promote through Facebook, cooperative media, game exhibitions, etc.

Community building: Establish forums, social media groups and other player interaction platforms.

Partners: Find suitable partners for cross-border marketing.

8. Operation plan

Version update: Regularly launch new content and activities to keep the game fresh.

Customer service: Provide online help and support to solve problems encountered by players.

Charging model: Adopt the method of free play + in-app purchase props.

9. Schedule and Budget

Development cycle: The estimated development cycle is 6 months.

Budget allocation: Funds are mainly used for game development, marketing, server operation and maintenance, etc.

10. Risk Assessment

Potential problems: including technical difficulties, changes in market demand, intensified competition, etc.

Emergency measures: formulate flexible project management strategies and adjust directions in time.

After reading Ye Yunzhou’s game plan, these people who understand gamesI was so impressed that I thought he was worthy of being the boss. The planning idea was so good.

“Okay, this is just a framework for game planning. There are still many flesh and blood things that need to be enriched. Who among your three groups will take this game?”

After Ye Yunzhou finished speaking, two team leaders raised their hands. One of them said, “President, let me take care of this game. I have participated in the production of similar games in NetEase before.”

“Okay, then this game “Hot Blood Jianghu” will be handed over to your team, Xu Lin. I hope you won’t let me down.”

“Don’t worry, President, our team will definitely make this game well.” Xu Lin promised.

“Okay, I will introduce another game.”

“This is a dance game called “Audition.”

“Wan’er, send these planning cases to let them see.” Ye Yunzhou pointed to another pile of planning cases in front of him and said to the general assistant Shangguan Wan’er.

Shangguan Wan’er nodded and sent the planning cases to everyone present in order, including the financial director Su Qing and the human resources director Zhao Man.

After Lu Ming took the plan, he immediately opened it and looked at it carefully.

1. Game Overview

Game Name: Audition

Game Type: Music and Dance

Target Platform: PC

Target User Group: Young People Who Like Music and Dance

Core Gameplay: Players follow the rhythm of the music and click the keys on the keyboard to complete dance moves

2. Background Story

Setting: In a vibrant virtual world, the player plays a young dancer pursuing a dream of dancing, where he can become a top dancer through hard work.

World View: Introduces major cities, clubs and other locations in the game.

3. Game Features

Diversified Music Library: Includes popular music, such as pop, rock, hip-hop, etc.

Personalized Character Customization: Players can freely design the appearance of the character, including hairstyle, clothing, etc.

Social Interaction Function: Supports chat and team formation between players.

Ranking and Achievement System: Encourage players to compete and provide achievement rewards.

4. Level Design

Primary Level: Simple mode, suitable for beginners.

Intermediate Level: Increase the difficulty and challenge the player’s reaction speed.

Advanced level: a high-difficulty mode that tests the player’s technical limits.

Special event level: a special level that is open during festivals or special events.

5. Character and prop system

Character upgrade: gain experience points by completing tasks and challenges to increase the level.

Clothing mall: provides a variety of clothing for players to purchase and use to decorate the character.

Use of props: for example, increase the score multiplier, temporarily increase reaction speed, etc.

6. Social function

Friend system: add friends, send gifts, visit each other, etc.

Arena: players fight each other and show their dancing skills.

Community forum: players can exchange experiences and share strategies in the forum.

7. Business model

Paid download: the game itself is a one-time paid download.

Expansion pack sales: launch new music packs and clothing packs as additional charge items.

8. Technical implementation

Development tool: Aurora Forge game engine

Development cycle: It is expected to take 8 months from planning to launch.

Team configuration: programmers, art designers, sound designers, product managers, etc.

9. Marketing strategy

Partners: cooperate with music companies to introduce popular songs.

Media promotion: promote through Facebook, TV, and magazine media.

Offline activities: organize offline activities to attract players to participate.

10. Operation and maintenance plan

Regular updates: keep the game fresh, add new songs and new features.

Player feedback: establish feedback channels and solve problems encountered by players in a timely manner.

Server stability: ensure stable operation of the server to avoid problems such as freezing.

Notes

Copyright issues: ensure that all music used is legally authorized.

Player habits: design appropriate online functions to attract players.